OJO Sunglasses is probably the most successful chain of sunglasses with its own highly successful and competitive brand committed to quality trends of fashion, high class retail shops and highly trained employees. Our aim today is to take full advantage of the business experience we have gained in order to successfully penetrate and succeed in the whole of Europe and other parts of the world. Most of our franchisees have invested in more than one store because they have identified our brand to be highly profitable, very competitive, while at the same time, totally committed to superior quality, high fashion, professional and friendly service in our “State of the Art” retail stores.
OUR KEY TO SUCCESS
With vast managerial experience in sales, marketing, fashion and management, we have become experts in insuring that all OJO Sunglasses stores are built to perfection. We constantly take into consideration the consumers’ needs and purchasing habits, accurately identifying the perfect choice and fit of sunglasses for all our customers wherever in the world they may be.
With strong consideration towards our customers, our stores have been especially designed for the ultimate customer experience when shopping at OJO Sunglasses Stores.
Using uniquely designed back lit displays and full length mirrors, our collection of sunglasses are exhibited in a way whereby the beauty, colour and quality of each pair of OJO sunglasses are exhibited with pride.
OUR WINNING PRODUCT
The OJO Sunglasses collection comprises of over 450 styles, sub branded into CLASSIC, TREND,EVERYDAY, LIFE, JUNIOR, MAN, ACTIVE and PLATINUM, insuring that under one brand name, we cater to all tastes of fashion designs and trends.
We continually strive for product excellence by offering the latest polarized and optical technology, so as to insure that our sunglasses are not only fashionable and trendy, but are optically protective from the sun’s rays on the highest possible level, 100% UVA & UVB 400nm.
OJO Sunglasses prides itself with adapting to all internationally accepted consumer return policies, insuring the highest level of customer satisfaction and guarantees.
OVER 100 YEARS OF ACCUMULATED BUSINESS EXPERIENCE
Privately owned and under the leadership of its founder and managing director, Nicos Mesolongitis, the OJO Sunglasses management team comes with over 100 years of accumulated retail and business experience. This has resulted in the company’s unparalleled growth and aggressive expansion in 5 countries within a short period of just 5 years.
OJO’s relative accumulated revenue across the chain has made it the only dominant sunglasses retail chain of its kind in Cyprus and Greece. Maintaining its strong and reputable brand name in these countries, OJO’s franchisees can enjoy continued chain wide growth similar to the strongest fashion orientated retail chains in the world.
OJO radio is a free on line private radio station (via e-radio and Tune-In platforms), which is managed by a specialized team of radio music experts. The OJO radio initiative achieves many objectives:
• No annoying adverts except for a short OJO ad after every 7 songs, which increases the awareness of OJO Sunglasses
• The choice of songs, carefully selected by music professionals, are especially chosen to insure that our customers enjoy mainstream, up-beat music which encourages buying psychology.
• Our selection of music played is so popular that OJO Radio has already been heard by over 300,000 listeners in numerous countries around the world in just the first 6 months of its inception.
• The only music allowed to be played in OJO stores around the world must be OJO Radio.
• The choice of music also insures that our OJO employees will remain alert and energized during their days work.
“BUY ONE GET ONE FREE” IN-STORE MARKETING STRATERGY
OJO Sunglasses will share its best marketing and advertising practices with its team of franchisees. This includes our highly successful "Buy One Get One Free" marketing campaign in all our stores.
ON LINE SHOPPING
Our OJO sunglasses can be viewed and purchased on our OJO website "www.ojosunglasses.com", where our customers from any part of the world can be informed of our favourite styles and new arrivals. Searching is made easy by category or shape, including a description, price, option to purchase and details of delivery.
does its best to support "NEW OUT OF THE BOX" sales. This means that most sunglasses on display will not be given to the customer when sold, but brand new sunglasses packed in the box is what our customers will receive after having made their choice.